How to help people become more resilient during the time of uncertainty that we live in?
How to live a more fulfilling life, become more empathetic and resilient in order to reach your goals no matter what. This Coaching App - responsive website, aims to arm people with self-coaching tools, a community and multiple challenges to help them grow and get them through hardship and uncertainties.
This conceptual - Coaching App is focused on improving mental health, by improving emotional intelligence, confidence and growth mindset. The tool helps people learn how to improve in these areas of their lives. The primary target users are young professionals and adults who would like to learn how to improve in these areas in order to live a happy and fulfilling life.
5 weeks
Sole UX and UI designer
Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, iterating on designs, determining information architecture, and responsive design.
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Mental health is crucial in our time. People need some guidance they can rely on when they have a problem. Not many people are willing to ask for help or to go to a psychologist or a life coach and pay huge amounts of money to get the help they need. Mental health topics need to be okay to talk about.
This Coaching App provides guidance and help to people who would like to overcome their problem by improving in areas of their lives. It equips them with tools that they can use in their everyday lives. The mission is to promote coaching, and make it available to everyone, in order to improve their mental health and live a fulfilling life.
Most interview participants said that it is important to feel they are not alone with their problems. The feedback received through research made it very clear that users would be open and willing to work towards improving their mental health if they had access to an easy-to-use tool to help guide them.
Alisha is a teacher, who wants to change her career and become a photographer. She needs a tool to improve her confidence and guide her through this process, so she can achieve her dream.
Age: 31
Education: BA
Family: Married
Occupation: Teacher and Photographer
Hometown: Essex, England
"I know I have skills, but I still lack confidence"
She is a primary school teacher who wants to change her career and become a photographer. She is already working as one, but only as a side business. But her limiting beliefs and fears are holding her back to achieve her goal. She would like to gain confidence, and develop growth mindset, so she would not question herself and reach the goal sooner.
Andrew is an IT Advisor. He needs guidance on how to improve emotional intelligence and also to become more social, because he would like to form meaningful connections and find a partner.
Age: 33
Education: BA
Family: Single
Occupation: IT Advisor
Hometown: Oxford, England
"I would like to connect to people on a deeper level, and be more esocial."
Andrew works as an IT advisor. He is single and wishes to have a relationship, but he finds it hard to connect with new people. He seems successful, but deep down he feels alone due to lack of alignment with his emotions and his inability to read others emotions. He would like to improve his emotional intelligence. He likes reading posts on different forum platforms about this topic.
I did a quick ideation exercise - How might we - to come up with ideas for how to address gaps identified in the competitive audit. My focus was mental health topics, challenges and reward systems.
After ideating and drafting some paper wireframes, I created the initial designs for the Coaching APP. These designs focused on delivering guidance to users to help them improve in these areas of their lives.
Topic cards providing a short description on the area the Coaching App focuses on.
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Easy access to app features from global navigation.
To prepare for usability testing, I created a low-fidelity prototype that connected the user flow of selecting a topic and taking on a challenge.
View low-fidelity prototype Link
The most stated areas by usability test participants, were emotional intelligence, growth mindset and confidence as areas that they would like to improve.
People would like to take on challenges, in order to feel more engaged and accountable towards their goals.
People like to hear other’s stories. They would like to feel that they are not alone with their problems.
Additional design changes included removing the article section as users found it overwhelming. The main focus remained on the topic and and for an easier review there is a benefit list as well.
To prepare for usability testing, this time I created a high-fidelity prototype that connected the user flow of selecting a topic and taking on a challenge.
View high-fidelity prototype
Clear labels for interactive elements that can be read by screen readers.
Audio options for challenges, so people who are visually impaired can listen to the challenges.
With the app designs completed, I started work on designing the responsive website. I used the Coaching App sitemap to guide the organisational structure of each screen’s design to ensure a cohesive and consistent experience across devices.
The designs for screen size variation included mobile, tablet, and desktop. I optimized the designs to fit the specific user needs of each device and screen size.
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Users shared that challenges and reward systems would help them stay on track and motivate them to improve. The forum section was also mentioned as an important feature, they need to feel they are not alone with their problems or struggles.
I learned that mental health and well-being is important for many people, but they do not know where to start. Many of them do not need professional help, some can't even afford that. What they need is some guidance and tools, so they can learn how to overcome their problems and reach their goals.
Conduct research on how useful the app was in reaching their goals and in helping them improve their lives.
Add more self-coaching tools for users to help them overcome their problems.
Make mental health improvement, and self-coaching more fun. Look for ways to gamify the app so people can stay on track more easily.
